Eco-friendly paint has grown tremendously in popularity over recent years. As more people realize that it’s important to take active steps against pollution, the push to be environmentally friendly has grown to affect all parts of life.
Farrow & Ball realized the importance of “going green” and made one of the paint industry’s biggest commitments in 2010. That year, Farrow & Ball switched their entire catalogue from oil-based paints to water-based finish. This drastically reduced the amount of volatile organic compounds (VOC) in the paint. They also switched to more environmentally-friendly tins and stricter policies on wallpaper sources. This has become a major selling point for many people, and deserves attention and prominence to help raise awareness for improving our environment (and being kinder to our bodies)!
Why It Matters
VOCs are solvents that are released into the air that can create multiple short-term effects including headaches, dizziness, and nausea. The long-term effects are less specific, but severe enough to have federal agencies like the Environmental Protection Agency (EPA) warning consumers to use caution around products that contain VOCs.
Besides the harmful consequences these VOC-rich paints cause to our body, they are also bad for our environment! The Ozone Transport Commission, which came together through the Clean Air Act, has taken active steps towards reducing the amount of VOCs found in paint. Although these agencies put a limit on the amount of these harmful solvents, it’s still better to search for companies that are open about their product and transparent with their VOC count.
Farrow & Ball Cares
Besides being an early adapter of environmentally safe paint, Farrow & Ball has taken measures to ensure that all their products are helping, not hurting, our bodies and planet. This includes water-based paints instead of ink for wallpaper, and more eco-friendly tins for paint.
Almost more impressive than this, however, is the quality that comes with this paint. While many safer paints suffer a loss in quality, Farrow & Ball uses a combination of natural components to create a consistent, bright assortment of colors! Those looking to better themselves and the world around them should not have to experience inferior products in exchange for their good intentions, and Farrow & Ball allows caring customers to receive the quality they deserve. Interested in learning more or purchasing paint from this amazing brand? Learn more about Farrow & Ball here, and contact us today for more information!